There are different types of schemas in SEO out of which 10 to 11 are very useful and important, disclosed here. Schema markup validator seo is also mentioned.
Schema markup validation tools use url to generate the structure data for a particular page/post. Rather than focusing on all or 18 types of schema, if you will implement 7 to 11 schema types according to your business or website needs, the site performance will improve. Some important schemas are briefly discussed in this blog post.
Different types of Schemas in SEO
There are different types of schemas including organization schema, article, breadcrumb, event how to, job posting, local business, person, product, video and site link search box schemas. Schema is generated by schema generator tool and tested by structure data testing tool.
Schema validator tool is used to generate schemas. They are structured data that helps Google crawlers to easily identify content and reach the particular destination quickly. Schema or structure data is in JSON LD format that is helpful and easy to understand for crawlers.
Schemas are helpful for fast indexing. If your content is not indexing properly then there is some problem with the content structure that google crawlers are not understanding or understanding late so late indexing them.
| Schema types | Briefing |
| Organization schema | For company, firm or organization. |
| Article schema | Blog websites. |
| Breadcrumb schema | Any website. |
| Event schema | Event related websites. |
| How to schema | Any website teaching a process how to make, use etc. |
| Job posting schema | Any websites mostly used on job related websites. |
| Local business schema | To enhance local business visibility. |
| Person schema | About personalities, used on any website. |
| Product schema | Mostly used on ecommerce websites. |
| Video schema | Any websites or you tube channels. |
| Site link search box schema | Any website can use it. |
| Logo schema | All sites can use it. It is a powerful schema that gives info about business to google. |
Implementing schema on websites is advanced SEO technique as it helps crawlers to find the content, other important website elements and structure easily.
Organization schema
For schema organization generator JSON LD format is used. Organization schema is used for company or firm individuals and non company should not use this schema type. Good practice is first register your firm then use this schema.
Article schema
This type of schema is mostly used in blog websites for particular blog posts. After implementing this type of schema a structure is created that is easily recognized by crawlers helpful for easy and fast indexing.
Breadcrumb schema
Don’t use this type of schema on the homepage as they are already available, putting them on the homepage is a wrong practice. Breadcrumb schema is used for easy navigation and directions.
Event schema
This type of schema is used for giving information about upcoming events. You can use this schema while launching a new concert or any event.
How to schema
This schema type is used to Explain the process of making anything. It is mostly used in food blogs where they mention how to make the particular recipe.
Job posting schema
This schema type is used in job websites where jobs related stuff is published.
Local business schema
This schema type is used for local businesses. It can be used for a real estate business, dental clinic, jewelry shop or any other business. It is helpful for local people to search about your business resulting in more visibility on search results.
It is a type of location schema that helps people find your location via google maps or search results.
Person schema
This schema structure is mostly used on blog websites where a blog is written about a particular personality. People writing on biography can use this type of schema.
Product schema
This schema structure data is mostly used on ecommerce websites as they are used to list and sell products.
Video schema
You can use this schema on YouTube to index the YouTube videos faster. This schema is also used on blog websites where any type of videos are embedded.
Site link search box schema
This schema shows the search of your website.
It is good to implement the necessary schemas on your website. If you find difficulty you can hire a marketing consultant schema for page.
Conclusion – After reading this post you get an idea about different types of schema in seo. Schema list is big but selective and important types of schemas are given here.
